Beauty Media Inc. was established in Guangzhou, China in 1994 and it is a famous program production and distribution company in China. The company boasts a library of over 10,000 titles of its own or licensed, with the length of over 7,000 hours covering Chinese Kungfu, Chinese Massage, Chinese Calligraphy, Chinese Acrobatics, Chinese Travel, Chinese Stage Dramas and Chinese Folk Custom, etc. With the surge of learning Chinese worldwide, Beauty Media Inc. has produced the learning programs of <Follow Me in Chinese>and<Fun Ways to Learn Chinese>which teach how to learn Chinese in the humorous and fun ways.

In recent years, Beauty Media Inc. has participated in many important international markets such as MIPTV in France, Home Media Expo and National Media markets in the United States. Our programs have been broadcasted in various new media platforms and our ready-made DVDs and CDs have been sold in the retail markets and the markets of the libraries worldwide. Now Beauty Media Inc. has become one of the most famous companies from China.

In the efforts to spread Chinese cultures worldwide, Beauty Media Inc. has established good business relationship with the famous distribution companies of the different markets such as home entertainment markets, TV markets and the educational markets, etc.

 Audio and video enterprise

Traditional audio and video business is "well suited to media stuff," which started the "safe life" of the country. Due to many years of painstaking efforts, the traditional audio-visual business development, "Qiao his girlfriend in the media" began to grow. It has become of considerable size and strength, and one of a handful of domestic audio-visual sector, universally acclaimed company.

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Animated cartoon industry to the United States, Japan, South Korea and other countries, economic development plays a very significant role in promoting the proportion of the national economy in the forefront, it is noteworthy that some programs even affect the generation of growth. This is an indisputable fact.

"Wise people first." Back in 1997, "Qiao his girlfriend in the media"engaged itself in animated cartoon industry, the introduction of the first production. issued a large Japanese cartoon "Dunk Slam", "Detective Conana”.

Introduction to draw. Along with the growing importance of animated cartoon industry, "Qiao his girlfriend in the media" puts in a huge sum of money to produce animation of the original "Outlaws of the Marsh" with a number of animated cartoon series to launch a number of products, launching a nationwide "Qiao his girlfriend animated cartoon world," the two entities shop online and integrates new sales mode.

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 Overseas enterprise

"Universal brother afar brings a distant land near." "Qiao his girlfriend in the media" has been "to spread Chinese culture, building a harmonious world" responsibility. Eight years have passed since the beginning of 1998. Eight years, we have been a pioneer with an attitude unshaken in opening up overseas markets. "The hard work of a harvest," Today, when he looks around, has borne rich fruits.

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 New media enterprise

"Borderless" and "no boundaries" such language in today's economic and cultural exchanges are already familiar, a well-known fact. To adapt to the new situation, solve new problems and create new ways, "Qiao his girlfriend in the media" creates "new media business" and attracts the logical move.

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On August 25, 2005, Li Changchun, who is the Standing Committee of the Political Bureau of the Central Committee, interviewed Beauty Media’s premier Liyan and said that Beauty Media should do the lead of the culture and make the culture biger,stronger and better and better <The blue strategy>tell us:Only by passing the limited present competion ,filtrating the different buyer’s value element and ordering them again, will the company rebuild the markets and industry boundary and create the biggest latency need.Then get rid of the blooding competion (the old markets) and create”blue sea”(new markets).

<the theory of Long Tail > will change the thought of marketing and production,it will bring another new business eat and flow.It will not only affect the strategy of a company,but also lead new value judgment and taste.The man who can make the best of <the theory of Long Tail > will control the forces of nature in the future.

<The theory of Long Tail > influences Beauty Media’s strategy by the far-reaching theory, it makes us know the business world will become clearer and clearer in the near future.
We will follow the step of times and keep ahead forever.